There are several halls dedicated to outdoor living at trade show CIFF, based in Guangzhou,China, and the 2018 event had rows and rows of exhibitors showcasing loungers, couches, chairs, hammocks and more. Frank A. Reinhardt, a trend researcher based in Germany, helped attendees put it all into perspective during a tour at the show, and highlighted trends in Outdoor Furniture. Here are five major takeaways for garden center retailers to note in 2018:
1. The garden has evolved and become the second living room.
To meet this demand, the quality of patio furniture has improved, and many manufacturers are using multiple materials and designing pieces to look more like what`s found in living and family rooms. During the tour, we saw furniture made of wicker-like, weather-resistant material, Mid-century Modern inspiration, indoor/outdoor rugs and ergonomic designs for maximum comfort. Customers will want products that can help them create cozy, outdoor retreats this spring, complete with rugs, lamps and accessories that can withstand the elements and look good doing it. Several garden centers market their products well, using them to create complete outdoor vignettes to stimulate ideas for customers, which has mastered inspirational garden displays. People want outdoor living spaces, whether they have a vast suburban backyard or a tiny apartment balcony. Furniture designed for small spaces (and with multiple functions) is still in demand, too.
2. Green and gray are dominant colors.
These two colors dominated the halls, whether the vendor was selling patio furniture or plastic pots. Exhibits with gray couches and chairs, colorful throw pillows and green foliage become ubiquitous. Reinhardt noted this as well during the tour, adding that gray is dominating as a basic hue and there is a resurgence of using green as a design color.
3. People are building outdoor spaces with fire pits, fireplaces or fire tables in mind.
Whether the fire pit is built into the lawn and surrounded by Adirondack chairs or the flames are centered in the middle of a table, more people want the campfire experience in their backyards. Look to Golden Eagle Outdoor furniture in Guangzhou landscaping division for inspiration, as it specializes in fire pits, offering custom designs and a star-shaped pit to pay homage to its home.
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